A Proud Tradition with
Current Perspectives

Expertise Built Over 150 Years

Personal service, proven results.

At W.B. Simpson & Son, real estate is more than just property - it’s a family legacy. Proudly family owned and operated since 1872, we have guided five generations of clients through their property journeys across inner Melbourne.

From our long-standing presence in North & West Melbourne, Carlton, Parkville, Flemington, Kensington and surrounding suburbs, we have built a reputation for integrity, professionalism and genuine care. Our deep local knowledge and commitment to service have earned us the trust of generations of families, individuals, institutions and government bodies alike for over 150 years.

Our Story
Expertise Built Over 150 Years
Book<br>an Appraisal
Book
an Appraisal
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Manage<br>My Property
Manage
My Property
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Why Sell<br>With Us
Why Sell
With Us
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Commercial Property Management
Commercial Property Management
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Sworn<br>Valuations
Sworn
Valuations
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Meet<br>Our Team
Meet
Our Team
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Our Favourite Places

Stylish Apartment Living in the Heart of the Inner West
Inspect Wednesday 3 December
$360,000 - $390,000
205/372-374 Geelong Road, West Footscray
2
1
1
Village Vibes & Vintage Style
Auction Saturday 13 December
$900,000 - $990,000
33a Kensington Road, Kensington
2
1
1
244 m2
City-Edge Living, Elevated by Design
Auction Saturday 13 December
$900,000 - $990,000
15 Curzon Place, North Melbourne
2
2
1
Urban Elegance with Outdoor Appeal
Inspect Wednesday 3 December
$600,000 - $660,000
G03/87 Roden Street, West Melbourne
2
2
1
Iconic Inner City Living or Investment
For Sale
$285,000
69/171 Flemington Road, North Melbourne
1
1
1
28 m2

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What People Are Saying About Us

Richard did a great job with selling our property and we were very happy with the agreed marketing and sale campaign and outcome. He kept us informed throughout the process and followed up quickly with the purchaser when required. We have had a 20+ year association with WBSimpson and their service has always been very professional, reliable and honest....
Verified review Adeline L - Seller
Star Rating 5.0
Richard Simpson is a true professional his knowledge of the market trends and his ability to provide me a clear guidance to the sale process of my West Melbourne apartment was phenomenal. I wouldn’t hesitate to recommend Richard Simpson and his team to provide professional, honest advice in selling or purchasing....
Verified review Harry N - Seller
Star Rating 5.0
I’d highly recommend Richard to anyone looking for a selling agent. Great communication, clear strategy and achieved a result beyond expectations.
Verified review Craig S - Seller
Star Rating 5.0
We have bought or helped many friends and family navigate the buying and selling process. Richard is without doubt one of the best Real Estate Agents we have dealt with.  He always always answers his own phone.  This is important when you are trying to get a good handle on where your property is at in the selling process.  Richard always kept us extremely well informed on all de...
Verified review Karen G - Seller
Star Rating 5.0
The sale went well and Richard was communicative and helpful throughout the process. He had a clear understanding of the market and was professional throughout. I had better than expected interest and turn out at the auction....
Verified review Jamie T - Seller
Star Rating 5.0
Richard was everything we hoped for in an agent. He was professional, efficient and supportive when selling our first place. I would highly recommend his service to anyone looking for a real estate agent.
Verified review Lucy W - Seller
Star Rating 5.0
Richards recommended selling price was above my expectations , and the final price was very close to his recommendation. Communication was ongoing and on time when planned.
Verified review MICHAEL K - Seller
Star Rating 5.0
We have been dealing with WB Simpson Real Estate and Mr. Richard Simpson for many years, and cannot express enough of our gratitude for their highly professional service/work they have always provided (in buying, leasing or selling our properties). In addition we were pleased with their warmth and understanding of our issues so we have always felt being a special. We highly recommen...
Verified review Vladimir B - Seller
Star Rating 5.0
Extremely happy with the service provided by Richard Simpson of WB Simpson & Co. We found Richard and Kyle Colburn friendly and approachable. Richard's knowledge, experience and guidance in all interactions made decisions easy during the complete process, from the marketing campaign to the auction day. The constant communications via weekly telephone calls and emails with updates ...
Verified review Nadia G - Seller
Star Rating 5.0
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